Smart, no-BS marketing guidance you wish your manager gave you.

Breaks it down, builds you up, and gives you the stuff you actually need to do your job better.

Hey, I’m Siri.

This isn’t a blog. It’s my marketing notebook. A place to think out loud, test ideas, share what works, and stay honest about what doesn’t.

Just real notes, experiments, and the messy middle of figuring out marketing.

Read, borrow, steal, or quietly lurk.
If you’re figuring out marketing too, you’re in the right place.

(Especially when you’re a one-person marketing team)